Ayala Land keeps optimistic outlook amid pandemic

as published by By BusinessMirror July 8, 2020

PROPERTY remains a viable investment amid the global pandemic, according to Ayala Land Inc. (ALI), the developer behind several of the country’s sought-after mixed-use estates, maintaining its optimistic outlook for the sector through long-term investment strategy and innovative business approach.

Ayala Land sees the current milieu as an opportunity for investors to establish a richer property portfolio. According to Cris Zuluaga, AVP of Ayala Land Estates Inc., the uncertainty should not deter those with capital especially when attractive returns can be expected in the future.

“We have seen in past crises how the property sector has constantly been able to recover after a downturn with values appreciating over time. Given our country’s stable economy, it remains one of the best options for investment today,” said Zuluaga.

Zuluaga noted that the property sector posted consistently strong performance despite economic downturns. Historically, ALI has proven the sustainability and viability of its projects as it saw tremendous growth in the land value of its developments in strategic growth centers. Reflecting the recent growth of the industry, based on the land values reported by Colliers in September 2018 and December 2019, both Alabang and Makati grew about 12 percent annually in the past 10 years.

The company’s 29 sustainable mixed-use estates across the Philippines showcase ALI’s mettle through the years. As it continues to enjoy the repute of being one of the largest and most diverse developers in the country, ALI’s track record exhibits its ability to weather regional and global events of economic impact.

Taking financial risks during a pandemic may seem unwise to some, but Zuluaga argued on taking advantage of the potential returns of an intelligent, calculated risk.